Hospitality Business Magazine

Auckland tourism activity extravaganza in full flight

Auckland is currently hosting hundreds of influential international tourism representatives and ensuring they experience exciting activities, ranging from a face to face encounter with a shark to an afternoon of delicious decadence at a local hotel.

“Almost 500 TRENZ delegates will take a break from their business meetings on Thursday afternoon, 11 May, to discover first-hand some of the world-class activities on offer in Auckland,” says Emily Byrne, Director of Events at Tourism Industry Aotearoa which manages TRENZ, the $35 billion tourism industry’s most important international trade show.

On in Auckland from 9-12 May, TRENZ 2017 hosts  1200 delegates, including 377 international and New Zealand tourism and travel buyers, representatives from around 300 of the country’s leading tourism operators, and international and domestic media.

“Auckland Tourism, Events & Economic Development has put together a fantastic Activity Afternoon programme featuring almost 30 activities and attractions including adventure, eco-tourism, cultural and food and beverage experiences. It showcases why the Auckland region is one of New Zealand’s most popular visitor destinations,” says Mrs Byrne.

She says this time away from scheduled TRENZ meetings is also an opportunity for delegates to network informally, make new contacts and potentially identify new business opportunities.

ATEED Head of Tourism Jason Hill says Auckland is looking forward to giving buyers, sellers and media attending TRENZ a first-hand experience of what the region offers, with an unforgettable programme of diverse activities and experiences lined up for their activity afternoon.

“Being the host region for TRENZ is a valuable opportunity and comes at a great time for our region, with Auckland experiencing huge growth in visitor numbers.

“Auckland benefits from the immediate economic impacts of having the people attending TRENZ staying in accommodation, eating in restaurants and experiencing some of Auckland’s tourism activities, all of which injects an estimated $2 million into the local economy.

“It also helps leave a lasting impression on the buyers who visit and secures Auckland’s place on future itineraries,” he says.

The event directly helps to grow New Zealand’s $34.7 billion tourism industry. Hosted by Auckland Tourism, Events & Economic Development (ATEED), TRENZ 2017 is being held at The Cloud and Shed 10, Queens Wharf. This is the first time TRENZ is being held in Auckland since 2014. Tourism Industry Aotearoa (TIA) manages TRENZ on behalf of the Tourism Industry New Zealand Trust. TRENZ is supported by Tourism New Zealand, Air New Zealand, Auckland Tourism, Events & Economic Development, Auckland Airport, AccorHotels, Millennium Hotels and Resorts, Christchurch International Airport and Tranzit Group. About TRENZ www.trenz.co.nz