Choice Hotels ‘worth their weight in gold’

18 December, 2017 by
Hospitality Business

Choice Hotels Asia-Pac, one of New Zealand’s largest hotel franchise groups, has recognised their best performing properties of 2017 with coveted Gold Awards.

Twenty-five  Choice Hotels properties representing the Econo Lodge, Comfort, Quality and Clarion hotel brands, as well as members of the Ascend Hotel Collection were recipients . Choice Hotels Asia-Pac CEO, Trent Fraser, praised these hotels for their tremendous levels of satisfaction rating by guests and their engagement with all of Choice Hotels’ programs.

“Hospitality is built on quality, service and providing the guest with a memorable experience, and all of our Gold Award winners have shown that in spades in 2017,” said Mr Fraser. “These 25 properties are outstanding hotels, not just voted by Choice Hotels, but also by their guests.”

“We couldn’t be prouder of all the winners and their achievements throughout the year and look forward to seeing all of these hotels continue to grow and offer exceptional accommodation and services to all of their guests in the future,” added Mr Fraser.


In order to be eligible for the Gold Awards, each property is required to receive consistently exceptional guest feedback and be highly engaged in all of the franchise group’s programmes and initiatives.

All of these winners will now be eligible for the ‘Franchisee of the Year’ award in their respective brands, which will be awarded at the Choice Hotels Asia-Pac conference in February 2018.