Hospitality Business Magazine

Hotel rate relief must go further says NZHOA

While Auckland Council’s decision to put a hold on the Auckland Provider Targeted Rate (APTR) until March 2021 is welcomed, it does not go far enough to help the decimated hotel sector says NZHOA Executive Director, Amy Robens.  

The New Zealand Hotel Owners Association (NZHOA) has been lobbying Auckland Council for relief of APTR ( commonly called the bed tax), and commends the council’s decision which includes waiving the fourth quarter APTR instalment and putting the targeted rate on hold until 31 March 2021.

“We welcome this financial relief which recognises the huge strain hotels are under as they manage the impacts of Covid-19. However, with a full recovery likely to take up to five years the APTR will continue to be significant burden if it is reinstated next year,” New Zealand Hotel Owners Association (NZHOA) Executive Director Amy Robens said.

“Many Auckland hotels are currently closed. Hotel occupancy fell 33 per cent in March compared to the same time last year, with RevPAR down 40 per cent. Those numbers will keep falling with the remainder of the year effectively a write off,” she said.

“We need to focus on rebuilding. Tourism will come back but it will be a very slow market recovery and with local council rates the single biggest financial burden facing hoteliers, the APTR is just not sustainable,” Amy Robens said.

NZHOA will continue to advocate for the APTR to be removed indefinitely as part of Auckland Council’s 20/21 Annual Plan consultation process.

“We’re also seeking central government assistance in the form of a ‘Hotel Local Government Rates Grant’ for hoteliers nationwide. The Grant would apply in full for all local body rates for hotels which are closed, and would work on a pro-rata basis for hotels open dependent on the revenue they receive and the rates they’re able to contribute to,” she said.

The New Zealand Hotel Owners Association (NZHOA) is a single united voice for hotel owners across the country. The Association represents around 100 hotels employing more than 9000 staff. Its foundation members include the Scenic Hotels Group, CP Group, Event Hospitality and Millennium & Copthorne Hotels New Zealand, which represent a significant percentage of the total hotel rooms owned and operated in New Zealand. For more information go to