Hospitality Business Magazine

Sofitel Luxury Hotels launches award-winning So SPA brand in Queenstown

so_spa_experienceSofitel Luxury Hotels has announced the opening of the latest in its award-winning, global So SPA collection at Sofitel Queenstown Hotel & Spa. The luxurious, newly re-branded So SPA promises to take guests on an unadulterated journey of relaxation and pampering from the moment they arrive.

Following the launch of the French spa brand in 2013 at Queenstown’s sister property Sofitel Auckland Viaduct Harbour, Sofitel Queenstown Hotel & Spa’s exclusive So SPA provides a complete sanctuary with a refreshed range of extravagant treatments. 

Wouter de Graaf, Area General Manager of Sofitel Luxury Hotels New Zealand, says “We are thrilled to unveil our global spa concept to provide hotel guests and local residents with a world-class spa experience in Queenstown. 

“Wellness is a growing focus for Sofitel Luxury Hotels, and our comprehensive range of deluxe treatments, together with high-end products and stylish treatment rooms are in line with So SPA’s across the world.”

Taking a personalised approach to wellness, So SPA’s selection of therapies is categorised in a similar way to a French gourmet restaurant menu. Guests can indulge themselves and tailor their spa experience by combining different treatments listed under ‘Starters’, ‘Mains’, ‘Specials’ and ‘Desserts’. 

Treatments listed under ‘Starters’ last 30 minutes and are designed for busy urbanites seeking rest and relaxation. ‘Mains’ and ‘Desserts’ last an hour and feature full body massages, facial care, and other luxurious treatments intended to revitalise and nourish the body and soul. 

Treatments are undertaken with the utmost care and precision using the prestigious French cosmetology brand THÉMAÉ, designed around the natural, healing benefits of tea. Other renowned beauty brands on offer include Sothys and Pure Fiji. 

On arrival, spa guests are treated to a complimentary fragrant footbath, followed by a private consultation with a So SPA therapist to ensure guests’ individual needs are met. 

All five well-appointed treatment rooms boast individual showers and steam rooms, with a couples’ suite complete with cedar wood Jacuzzi. Notably, the So SPA now features a new and unique infra-red room as well as serene relaxation rooms in addition to a discovery bar, where guests are encouraged to further unwind following their treatment over a freshly brewed tea and healthy snack. 

Meticulously crafted by talented Kiwi sculptors, local artworks with influences of traditional Maori greenstone have been incorporated into the spa décor to reflect the hotel’s unique location near the pristine shores of Lake Wakatipu.